Who We Are
Our Story
Much like product marketing or brand management, when you manage your career you need to understand your customers’—potential employers’—needs. In fact, submitting your résumé for a job is like sending a direct mail piece. It needs to sell the value of the product—you—and be targeted to generate a response—the coveted interview.
Michelle Robin is a marketing professional with more than 19 years experience in product management, direct marketing and graphic design. She is now translating her skills from business-to-business marketing to people-to-business career branding. Michelle has the expertise to craft documents that will serve as your personal salesperson, representing that all-important product—you! Let Michelle be your career brand manager and help get you noticed by your dream employer.
Credentials & Affiliations
- National Certified Resume Writer (NCRW) — Less than 50 people have this certification
- Certified Professional Resume Writer (CPRW)
- 360Reach Analyst
- Get Clear, Get Found, Get Hired (G3) Coach
- Member, National Resume Writers Association
- Member, Professional Association of Resume Writers & Career Coaches
Certifications
